So a friend just recently got a job at a shooting magazine, and it got me thinking...
I subscribe to a couple "gun mags" and they have lots of adds for equipment, and even do these "reviews".
The problem I see, is that in every review the product in question comes out looking great. Every once in a while they will scarcely mention some sort of attribute they didn't really prefer (buried in the text somewhere) but they will soften it like it's a personal preference thing.
I have never seen a publication (except personal blogs) totally pan a product or firearm (at least not when they have come out, many talk smack about guns that are discontinued). Even when they do some sort of "head to head" competition, they really just give relative rankings and still don't really pan the gun that comes in last.
So does a non biased consumer reports exist for shooting equipment? And if no, why not? Is there significant monetary benefit going to these mags to do reviews, essentually causing a conflict of interest?
Does anyone want to start a real publication with me that takes a no holds barred approach to the shooting sports?